Pain Point #1: “for small businesses using stripe subscriptions or trials, how are you handling follow up emails right now?” “are you: wiring webhooks yourself? using zapier or make? sending everything manually? avoiding subscriptions altogether because it’s too much?”

Opportunity: Billing Moments for Stripe (no-code, DMARC-compliant journeys out-of-the-box)
- A plug-and-play orchestration that listens to Stripe events and ships prebuilt flows: trial ending reminders, failed payment dunning with smart retries, upgrade nudges, post-purchase onboarding. Includes managed SPF/DKIM/DMARC so Gmail/Yahoo 2024 bulk-sender rules don’t tank deliverability.
- Pricing: $49–$199/month tiered by MRR + optional 3% of recovered invoices (“collections mode”).

First 10 Customers:
- Head of Growth at B2B SaaS (10–50 employees) running Stripe Billing
- Solo course creators/coaches using Stripe Checkout + trials
- PM/Founder at AI tools with freemium-to-paid conversion and lots of failed charges
- Ops lead at agencies with subscriptions/retainers on Stripe

MVP in 48 Hours:
- Webflow page + waitlist; Calendly for 30-min “install”
- Serverless endpoint (Cloudflare Workers) listening to Stripe events for 4 flows: invoice.payment_failed, customer.subscription.trial_will_end, checkout.session.completed, invoice.payment_succeeded
- Send via Postmark or SES with your domain DKIM preconfigured; provide 6 proven email templates; push a live dashboard in Airtable showing events and sends
- Do the initial install manually on 5 pilot accounts in 48 hours; measure recovered invoices and trial->paid lifts

Justification:
- Demand: The OP literally describes the duct tape: “webhooks + zaps… sending manually… avoiding subscriptions altogether because it’s too much?”
- ROI: Dunning flows recover 15–40% of failed payments; if a SaaS does $30k MRR with 8% involuntary churn ($2.4k/mo), recovering 30% yields ~$720/mo—> a 10–15x subscription ROI.
- Scalable: One integration (Stripe) + email infra; added channels (SMS/WhatsApp) later. Minimal services work after onboarding.
- Purple Cow/Controversial: “We guarantee Gmail/Yahoo 2024 compliance” (SPF/DKIM/DMARC, one-click unsubscribe for promos, RFC list-id) + a “no webhooks to wire” promise. Also offer “pay only on recovered invoices” mode for instant trust.

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Pain Point #2: “I sent a package that was delivered according to USPS… The customer denies that it was delivered… it was geotagged in front of her house.” “I would almost rather her open a chargeback because I think I would be protected by Shopify as it’s confirmed as delivered.”

Opportunity: CE3.0 Dispute Pack + Bad-Buyer Shield for Shopify
- A Shopify app that auto-collects carrier geotag evidence, compiles Visa “Compelling Evidence 3.0” packs, pre-fills representments for Shopify Payments/Stripe/PayPal, and checks a community “bad buyer” graph (hashed address/email/device) to preempt abuse. Adds dynamic checkout terms (signature-required/parcel locker upsell for risky orders).
- Pricing: $99–$399/month + 10% of recovered amounts; optional $25/claim “done-for-you” add-on.

First 10 Customers:
- Owner/Operator of Shopify fashion/jewelry brands doing 500–5,000 orders/year with >0.5% disputes
- Operations/CS lead at DTC cosmetics/skincare brands using USPS/UPS + Shopify
- Founders of seasonal gift/merch stores with high porch-piracy claims
- Etsy-to-Shopify migrators (new stores, low margins, high returns abuse risk)

MVP in 48 Hours:
- Webflow landing + Calendly + Stripe checkout
- Intake: ask merchants to upload 3 recent dispute emails + a Shopify order export CSV
- Manually pull carrier evidence (USPS Informed Visibility/geotag screenshots), generate a CE 3.0 PDF pack with a Google Docs template, file representment for them
- Run a small “bad buyer” graph using an Airtable backend with SHA-256 hashed emails/addresses; return a blocklist recommendation report in 24 hours

Justification:
- Demand: “USPS delivered… customer denies… geotagged in front of her house.” “I would almost rather her open a chargeback…” Founders are stuck between refunds, chargebacks, and abusive repeat buyers.
- ROI: If AOV = $80, 1,000 orders/year, 1% friendly fraud = $800 lost/mo. Recovering 60% via CE3.0 = $480/mo; the tool pays for itself at the lowest tier on 1–2 wins.
- Scalable: Evidence pulls and pack generation become API-first; the bad-buyer graph improves with every connected store; no per-merchant custom work after integrations.
- Purple Cow/Controversial: A shared “bad-buyer” graph (privacy-preserving hashes) + automatic CE3.0 packs the moment the chargeback arrives. Most tools stop at “add signatures”; this one weaponizes new card-network rules and community intelligence.

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Pain Point #3: “Founder expects me to generate enterprise level pipeline with literally $3k per month budget… Linkedin ads… almost zero conversions… deliverability was a nightmare… I have no way to tell who's actually interested vs who just vaguely fits our icp… identify actual buying intent without… 6sense… It feels like I'm just throwing stuff at the wall…” “The response rates surprised me… 1.5% up to a little over 10% on some sends.” “Add a promo code… easy tracking of actual conversions.”

Opportunity: Triggered B2B Direct Mail that only sends when real buying signals occur
- We watch public signals (new hiring for your ICP role, funding rounds, tech stack changes, pricing page revamps), then auto-generate a one-page, hand-signed letter with specific ROI math, a unique QR/promo code, and a personalized video URL from your founder. Send to office addresses only. Integrates with HubSpot/Pipedrive to create tasks when scans happen.
- Pricing: $399/month platform + $3.50–$5.00 per mailer all-in.

First 10 Customers:
- Owners of Webflow/Framer/CRO agencies selling $2k–$20k projects to 10–200 employee SaaS firms
- Independent recruiters (Post 60) targeting hiring managers for niche roles
- Fractional CFO/RevOps consultants selling retainers to VC-backed startups
- Automation/No-Code shops targeting ops leaders adopting HubSpot/NetSuite

MVP in 48 Hours:
- Airtable of 200 target accounts + manual weekly trigger checks (Crunchbase, job boards, BuiltWith, LinkedIn posts)
- Use Lob/Handwrytten/Click2Mail to send letters; Rebrandly + QR codes + unique promo code per account
- Webflow landing with personalized dynamic sections (by URL parameter)
- Track scans and reply rates; book meetings via Calendly

Justification:
- Demand: Marketers with tiny budgets struggle to find “real intent” and are burning money on ads/cold email (Post 54). Direct mail is returning real response (1.5–10%, Post 37). Offline tracking with promo codes is known-good (Post 59).
- ROI: If 300 sends/month at $4 = $1,200 + $399 platform. At 1% reply and 30% close on $5k average deal → ~0.9 deals/month ≈ $4.5k revenue—> >2.5x ROAS. Many agencies close >$10k, making it 5–10x.
- Scalable: Triggers + templates + mail API = low-touch fulfillment. Expand to vertical kits (SaaS, eCom, industrial). White-label for agencies as a resale channel.
- Purple Cow/Controversial: “Back to paper” in a digital-saturated era—but event-triggered, personalized, and trackable. It sidesteps spam filters, LinkedIn DM paywalls, and still respects privacy (office-only), creating an unfair attention edge precisely now when digital channels are overloaded.