Pain Point #1: “My account tanked 41% in Q3.”
- “Meta rolled out Andromeda in late March… [they] quietly rewired how the entire auction system processes creative.”
- “I lost $18,240 before I understood what was happening.”
- “Now, targeting happens at the ad level. Not the ad set level.”
- “If any two of those three elements overlap… Andromeda is grouping them together.”

Opportunity: Andromeda-Native Creative Engine (angle clustering + account re-architecture)
- A done-for-you + light SaaS “Andromeda Audit” that ingests your ad account, clusters creatives by psychological angle (emotion, problem framing, persona), flags “creative collisions,” consolidates bloated campaign structures, and delivers fresh, non-overlapping angle packs (scripts, visuals, persona) every 2 weeks. Includes a “CPA-20” guarantee: if CPA doesn’t drop 20% in 30 days, you don’t pay.
- Pricing: $3,000 initial audit + $2,000/month for angle packs, or 3% of ad spend with floor $2,500.

First 10 Customers:
- Head of Growth at DTC brands spending $50k–$500k/month on Meta.
- Performance Lead at agencies managing 5–50 Meta accounts.
- Owner-operators of lead-gen/local services spending $10k+/mo on Meta (HVAC, roofing, medspa).
- Ecommerce media buyers who saw Q3–Q4 performance collapse after “winning” creatives died.

MVP in 48 Hours:
- Webflow landing page “Andromeda Audit” + Calendly for 30‑min intake.
- Ask for read-only access to one ad account; export creatives + scripts via Ads Library + manual pull.
- Use GPT/Claude to cluster creatives by emotion/problem/avatar; identify overlaps; draft 4 new angles with scripts + shot lists.
- Loom walkthrough + Notion report; implement manual campaign consolidation in one sandbox campaign to show lift.

Justification:
- Demand: Post 32 shows deep confusion, big losses, and a new rulebook (“the algorithm… groups variations,” “targeting at the ad level”). Post 1 echoes misfires (“wrong targeting,” “bad landing pages,” “too complex setup”).
- ROI: If a brand spends $100k/month and CPA drops 20–30% (OP saw 29% recovery), monthly savings are $20k–$30k. Paying $3k + $2k is trivial if it reverses a 41% tank.
- Scalable: Productized deliverables (angle map, scripts, persona kits), repeatable for DTC verticals; train analysts to run the same audit; light internal tooling for creative clustering; easy to cross-sell to agencies’ portfolios. Reaches $1M ARR with ~35–40 clients.
- Purple Cow/Controversial: Everyone’s still duplicating creatives; you sell “angle diversity” tied to Andromeda mechanics with a performance guarantee. You’re saying “audience targeting is dead—your creative IS the targeting,” then proving it with angle‑overlap detection no one has packaged yet.

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Pain Point #2: “PayPal reversed the payment AFTER delivery… I’m out the payment and the work.” + “Bank: We have reviewed your evidence and decided in favor of the cardholder. I’m DONE omg.” + “Often it’s not a product problem, it’s a payment + trust problem.”

Opportunity: Notarized Handoff + Chargeback Insurance for services and digital deliverables
- A processor-agnostic layer that:
  - Captures a tamper-proof acceptance event at delivery (screen-recorded handoff + file fingerprint + client 2FA + clickwrap acceptance + voice consent option)
  - Generates a dispute packet automatically (timestamps, hashes, IP, device, signed SOW, delivery logs, client comms)
  - Offers milestone escrow and staged releases for projects (Stripe/ACH/PayPal compatible)
  - Optional “friendly-fraud” insurance: instant payout on loss; we handle representment/appeals
- Price it like a utility: $99–$299/month + 0.8–1.5% per insured transaction.

First 10 Customers:
- Owners/PMs at web/dev/design agencies (3–20 employees) doing $3k–$50k projects
- Shopify/WordPress studios and marketing agencies delivering intangible work
- Video editors, copywriters, and course creators delivering digital goods remotely
- B2B freelancers using PayPal/Stripe who’ve had at least one chargeback in the last 12 months

MVP in 48 Hours:
- Webflow landing + Calendly + Stripe
- Delivery protocol using off-the-shelf tools: PandaDoc/HelloSign (SOW + acceptance), Tella/Loom (handoff recording), Dropbox/Drive (files) + file checksum, SMS OTP via Twilio for identity, auto-generated “dispute packet” PDF via Zapier
- Manually manage first 10 clients’ disputes and escrow via Stripe Payment Links; prove 1–2 won disputes or insured payouts

Justification:
- Demand:
  - “PayPal reversed a customer payment AFTER delivery…” (Post 33)
  - “Bank: …decided in favor of the cardholder. I’m DONE omg.” (Post 53)
  - “Often it’s not a product problem, it’s a payment + trust problem.” (Post 12)
- ROI:
  - One saved $2,000 chargeback pays for 6–20 months of fees; reduced write-offs + faster cash certainty increases capacity to accept larger projects.
- Scalable:
  - Standardized workflows; API connectors to Stripe, PayPal, QuickBooks; claim ops partly automated; underwriting improves with data. 1,000 customers x $149 MRR ≈ $1.8M ARR + usage fees.
- Purple Cow/Controversial:
  - “Notarized digital handoff” + insurance for services is rare. You flip the default bias (banks favor cardholder) by creating litigation-grade evidence and offering instant payout. It’s bold because it challenges payment platforms’ weak seller protection for intangibles.

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Pain Point #3: “Publishing [a Slack] app… requires the app to be installed in at least 5 workplaces… since the app is not published, it can only be installed by workplace owners. Can anyone… help?” + “I just spent SO much time building an MVP to have no customers… Where do people go to get people to sign up?” + “Focusing on one clear problem… visibility and reach.” + “Stop sending polished intros… People answer way more often when you drop the formalities.”

Opportunity: Marketplace Launchpad Network — verified admin testers to cross the publishing gates
- A network of vetted workspace owners/admins across Slack, Microsoft Teams, Atlassian, Zoom, Notion, Chrome Web Store, Shopify, who will install, QA, and provide legitimate reviews/approvals to get you over initial marketplace thresholds (e.g., Slack’s 5-owner install rule) in 72 hours.
- Includes checklist remediation (scopes, OAuth, privacy page), security questionnaire templates, and founder-to-admin outreach scripts that “invite the mess” (per Post 8) to maximize response.

First 10 Customers:
- Indie SaaS founders building Slack/Teams/Atlassian/Notion integrations pre-market
- Head of Product at seed-stage B2B SaaS preparing for Slack/Teams marketplace listing
- Growth leads at devtools needing initial Chrome Web Store users/reviews
- App studios shipping multiple integrations each quarter
- Agencies building internal Slack apps that want to go public

MVP in 48 Hours:
- Airtable of 50 verified admins willing to test; capture workspace type, compliance level, and install window.
- Simple site with three packages: “Slack 5-owner fast pass ($1,500),” “Teams + security checklist ($2,500),” “Chrome 10-review kickstart ($1,200).”
- Google Forms intake + Calendly; you manually coordinate installs, run a QA script, collect feedback and screenshots, and help fix scopes/privacy pages.
- Deliver a “publishing dossier” zip (evidence + fixes).

Justification:
- Demand:
  - Direct, acute blocker: “requires… installed in at least 5 workplaces… only be installed by workplace owners.” (Post 15)
  - Repeated distribution pain: “SO much time building an MVP to have no customers.” (Post 25) and “visibility and reach” as the core problem (Post 17).
  - Tactic alignment: “drop the formalities” messaging increases replies (Post 8) — use it in your scripts.
- ROI:
  - Crossing marketplace gates unlocks discovery and OAuth distribution in days vs weeks. If a listing generates even 10–20 paying teams at $50–$200 MRR each, the $1–2.5k fee pays back in <30 days.
- Scalable:
  - Add more marketplaces and admins, standardize QA scripts, run batches weekly. 50 clients/month avg $1.8k = $1.08M/year; low COGS once admin pool is built.
- Purple Cow/Controversial:
  - You operationalize a gray-zone pain everyone has but hacks privately: initial install/review thresholds. It’s unique because you own a vetted, cross‑platform admin network with compliance chops. It will raise eyebrows — which is why it works and is hard to copy quickly.